Mark Anthony

About this author:
Become a Contributor Submit an Article
  • Font Size:
  • Print

Thursday saw the market's kneejerk reaction of oil dropping of $4 a barrel, in response to China's announcement of gasoline and diesel price boost of 16%. Most traders perceived higher price will suppress Chinese demand on oil. They know nothing about what's going on in China.

After the price boost, gasoline still costs only US$3 a gallon, far cheaper than prices in the US and Europe. It will not supress demand at all; consider that only wealthest 3% of households in China own a vehicle. The Chinese transportation fuel market is in severe short supply. Refineries are unwilling to increase production because the crude prices are high, while the refinery product must be sold at government controled low prices, well below cost. The government hopes the price boost will encourage refineries to INCREASE fuel supply to ease the shortage. It actually will boost oil demand. Consider buying the U.S. Oil Fund ETF (USO) for a quick rebounce once the market realize they got it totally wrong!

Commodity guru Jim Rogers is my hero not only because he correctly predicted the commodity boom as early as 1999, but because the way he does market research and due diligence study is very inspiring to me. His millenium adventure around the world, which I recommend everyone to read in his bestselling books, was not a safari, but a real adventure with real danger to his life. I do not think I can be as brave. I wish I knew him and read his books earlier.

Commodity investments provided some of the most spectacular returns in recent years. Look at the fabulous chart below. Don't you wish you had bought some rhodium in early 2004? Me? I wish I had studied about CD-RW and bought tellurium in 2004 for $10. I want to talk about rhodium in more details in a later article since this is a very interesting case study on how to find commodity superstars, before they shine.


Jim said the commodity boom is far from over, which I agree. Although the current commodity bull cycle started in 2000, many of the raw materials did not start the earnest rally until pretty recently. Copper did not take off until late 2003/2004. Food grains and fertilizers did not take off until early 2007. As for coal, it doesn't make much movement until early 2008 when it all of a sudden rallied spectacularly, running from $45 a ton to well over $160 per ton in a few short months, surprising every one including me. I had the vision to load up heavily the coal mining stock James River Coal (JRCC) at $4 last year, but did not have the foresight to see that it could reach almost $60 today, in just a few short months.

JRCC gained 15 fold in 10 months, or more than 12.5 fold in exactly 7 months. How often do you see such an incredible rally? How you wish you have grabbed that opportunity. I did catch it at the start, but did not hold it through the whole course. I remember on Nov. 19, 2007 I was watching JRCC and I really wanted to buy it back but I had no dry powder. I knew I was giving up an opportunity but never knew how big an opportunity I had given up. I wish had paid closer attention to the coal market, and discovered this article last year.

Of course, JRCC is not the only coal stock that see spectacular rallies lately. There are a dozen others, PCX, BTU, ACI, CNX, FCL, FDG, MEE, and ANR all gained tremendously.

How do you discover such bullish commodity players, before they take off, and how can you hold on to them for the whole course? And even more importantly, how do you decide your exit strategy? Three words: due diligence research. If you know the market fundamentals and supply/demand trends, you can spot a bullish commodity player before it takes off, and you will have the conviction to hold through the highs and lows to rip full profit potential, and you will also know when it becomes over-valued and it is time to move on.

Coal's recent rally far exceeded my original expectation. I believed coal was bullish but I thought it's a long term play, at least 2 or 3 years out in the future. It is worth going back and re-example my original assessment of the coal market, and see if I missed anything.

As I discussed before, for any commodity play you need to examine the supply/demand relationship to see how bullish it is. You concentrate on several things:

  • Is the natural source of the raw material scarce or abundant?
  • What's the supply/demand numbers? How bad is the shortage?
  • How price elastic is the supply? How high does the price need to go to boost supply, and how soon will it happen?
  • How price elastic is the demand? Can demand be reduced or replaced if the cost is too high? How high does the price need to go to cause that to happen?

I looked at all four criteria for coal and could not find a very solid bullish case. Global coal reserve is still abundant, worth a few hundred years of production. The global coal supply and demand figures in 2007 were 3135.6MT and 3177.5MT respectively. The shortage was 41.9MT, about 1.3% of annual demand - a very small percentage of shortage worth about 5 days of global consumption. Coal is mostly used as fuel in power stations, which often stock up to 3 or 4 weeks' worth of coal. That should be plenty of buffering to absorb 1% or 2% of shortage in any given year. From the price elasticity point of view, the high coal price can not last long. China's coal production in 2007 was up 7% year-over-year. Recent news indicate that due to higher prices, the largest coal producer in China is boosting coal production at an annual pace of 13.3% or more. The global coal shortage may end soon right when every one is talking about higher coal prices.

So why did coal price double or triple in just a few months? I guess several reasons.

  1. The global coal market is huge. But most coal supplies are already tied up in multi-year long-term supply contracts netween producers and power stations. So the amount of coal available on the spot market is pretty limited, and so is very sensitive to any temporary supply disruptions.
  2. Mid to long term, both the coal supply and demand are quite price elastic. But in very short term, both supply and demand could be completely price inelastic. If a power station is running low on coal reserve and faces the danger of shutting down electricity, it pays any price to ensure uninterrupted electricity supply. Mean while disruption at Australia's Newcastle Port forces many dry bulk ships, up to 30 at a time, waiting for weeks to be loaded with export coal. Can't load faster no matter what price you pay.
  3. A few global events caused short-term supply shortage. Those include the disruption in Australia's NewCastle Port, a major coal export port. By the end of last year, the Chinese government launched a crackdown which shut down a whole batch of small-scale private coal mines operated under unsafe conditions, removing a significant portion of the production. As the coal shortage becomes evident, the government is now urging those small coal mines to resume production as soon as possible, when safety has improved.
  4. It can not be ruled out that international hedge funds may be speculating on the coal market and bid up the price on the futures market.

Currently most coal mining stocks are priced so high that their prices are being justified on the basis that coal price will continue to climb, and will stay high for the foreseeable future. If you look at the history of coal prices there have been periods of quick booms and bursts. JRCC itself emerged from a bankruptcy just a few years ago, and it is still heavily in debt today. So my advice to all the folks holding coal stocks is to sell now and move to something else. I am not calling a top, few people can recognize a top right when it occurs. I am definitely not calling for shorting coals. In all likelihood, the coal fever may well continue for some time and make new highs, but the big crowd has arrived. When big crowds arrive it is often time to move on to something else. There is always a bigger opportunity some where else where the big crowds have not gathered yet.

The biggest crowds in commodity investment probably concentrate on oil, coal, alternative energy, and gold. The gold crowd is too crowded. Today you can not visit an investment site or even tune to a radio or TV station without hearing someone pitching gold. The most famous gold bug operates a free web site which I read daily. I appreciate the education on fiat currency, the credit crisis and the need of individuals to protect themselves from inflation. But why should gold be pitched as the only good hedge against inflation, and no mentioning of other precious metals, like platinum, palladium, even rhodium? I don't buy gold! You have nothing to gain in gold, in real term, comparing with other physical commodity investments. The only way you can make profit from gold is when you sell it to another gold investor, who just like you, hopes to be able to sell gold for yet higher price to the next gold investor in the line. Pretty much sounds like the bigger fool theory? The world has accumulated 320,000 tons of gold. There is never a shortage of gold.

Relatively, the palladium investment crowd is far smaller and far quiet. Lots of gold bugs and silver bugs on the internet. But I have yet to find a palladium bug. Even the respected metals analysts don't understand the palladium market. Year after year they made bearish predictions based on the notion that Russian stockpile palladium flooded the market, each year they were proven wrong as palladium moved up and they scratch their heads wondering why they were wrong. Does it really stretch the mind to understand that Russian stockpile HAS to run out one day, and that will result in an industrial shortage, sending the metal price flying? Look at the sudden boom of investment interest since late 2003. Someone must have had a Eureka Moment at that time and has been quietly loading up on this unprecedent investment opportunity ever since, driving the price up.

And now,  the Russians themselves admitted they are running out of palladium stockpile. Is there any wonder that palladium price surged 12% in one week since then? People are getting it and jumping on the wagon but unfortunately even a highly respected and award winning metals analyst, Rhona O'Donnell, didn't get it at all! She believed there was still some palladium stockpile somewhere "available to the market."

Hello! Whoever hoarded palladium since 2003 is NOT doing it for a global charity. It's for making money! If the price is not right, it is NOT "available" to any one at all. On such notion of "large stockpile available," then shouldn't someone argue then that gold price should fall just because there are huge stockpiles in the world? No one ever made such a ridiculous argument. Whoever hoarded palladium waited exactly for such a Russian checkmate moment, and now the checkmate Time in palladium is coming rapidly. The data contained in the Rhona O'Donnell article confirms that without Russian stockpile palladium, the market is in a pretty big gap of supply shortage. Do you notice that the palladium lease market may be halted?

Could palladium be the next rhodium? It could be possible. At least it's a way much better physical metal investment than gold. So you can never go wrong buying some palladium coins or metal bars. Of course, buying the stocks of the only two primary palladium producers in the world, Stillwater Mining (SWC) and North American Palladium (PAL), may provide higher leveraged investment gains.

PGM metals are unique - unlike gold, whose largest demand is investment demand, which is unpredictable and can not be counted on. PGM metals are critical to many important industrial applications whose demand can not be suppressed even at very high price levels. But at the same time, the physical metals can also be hoarded away by investors, increasing the physical demand and adding to the shortage, driving up price. The global PGM market is so narrow and so tight that minimal investment demand can send the price to very high levels.

That is quite different from other commodity investments. I buy SWC and PAL stocks, but I also buy physical palladium metal bars. All your folks who buy coal or oil stocks, do you also stack up a ton of black coal or a couple hundred barrels of crude oil in your backyard? If I visit the Goldman Sachs (GS) office, do I expect to find a truckload of coal just delivered? No, there can never be any real physical demand from speculative investors, not even in the futures market. All trades are done on paper and when the contract is about to expire they roll it to the next month. No delivery is ever taken so there is no physical investment demand in coal, oil, food grain etc.

I think I would rather invest in something that can be physically held in my hands. But maybe I will just buy enough USO to hedge the gasoline price I pay at the pump, and U.S. Natural Gas Fund (UNG) to hedge my monthly natural gas bill. I finally read an interesting speech by Kevin Crisp which explains why PGM metals are critically important to the industries.

Disclosure: The author is heavily invested in SWC and PAL.

This article has 25 comments:

  •  
    Jun 20 02:10 PM
    The basic macroeconomic are well taken into account for a commodity market but the article is somehow narrow-minded to pitching China and other precious metal. Let me tell you a few things:

    The lower the overall volume of these precious metal, the easier it is for market players to manipulate the price of the commodity.
    > If I was to invest in these I'd rather go with URANIUM, considering the current expectations in energy policy, the US will certainly reconsider soon enough the benefits of nuclear power.

    > Coal for lectricity power plants is not only in high demand in China. Demand in India is booming as well. Moreover, there are different types of coal, such as metalurgical coal which grabs way higher prices.

    Considering the current disaster in China, booming demand for automobiles in both China and India, I wouldn't focus all my attention on dry bulk shipping as an indicator, in fact maritime shipping has been in a constant shortage since the last decade.

    Last but not least, coal supply is not elastic if you consider the time span and investment required to significantly increase production.
    Reply
  •  
    Mark,

    You always have good comments.

    I wanted to say a few things about coal. One thing you didn't mention(at least I think you didn't mention) was the price of Nat Gas which is the direct competition for coal. As nat gas prices go up, so will demand for coal as utitilities switch to the cheapest generation input further pushing up prices.

    I think everyone is starting to realize that all energy sources are interconnected(oil, gas, coal) When we have shortages of one it pushes up the price of others. Currently oil companies are having a difficult time in finding new places to drill where the hurdle rate makes sense. At some point they are going to have to start drilling or buying other energy companies. If you look at a coal company as an energy company such as an oil company is an energy company, you could come up with higer valuation. I know this is kind of twisted logic especially when you look at earnings but here is an example. Peabody(BTU) has more reserves in the ground than Exxon does in terms of BTU's. The market cap of Exxon is $450 billion vs. $20 billion for Peabody. Every year Exxon's production is declining with not much hope of ever stopping it. Would XOM be willing to pay $30 billion (50% premium) to double it's reserves in terms of BTU's? What should we value future coal reserves if believe worldwide oil production will start to decline soon?

    Thanks,
    Don
    Reply
  •  
    Jun 20 02:42 PM
    try silver,be long 2 to 3 years
    Reply
  •  
    Jun 20 05:25 PM
    I like your rationale as I am long CHK, ACI & KOL.

    Why ACI & KOL ? Because I was long ACI and put my son
    into KOL.......when I had reason to monitor (my first ETF)
    I simply liked what I saw.

    Be well & thank you for the post and the "me to" which always
    helps !

    Tom


    On Jun 20 02:21 PM User 161473 wrote:

    > Mark,
    >
    > You always have good comments.
    >
    > I wanted to say a few things about coal. One thing you didn't mention(at
    > least I think you didn't mention) was the price of Nat Gas which
    > is the direct competition for coal. As nat gas prices go up, so will
    > demand for coal as utitilities switch to the cheapest generation
    > input further pushing up prices.
    >
    > I think everyone is starting to realize that all energy sources are
    > interconnected(oil, gas, coal) When we have shortages of one it pushes
    > up the price of others. Currently oil companies are having a difficult
    > time in finding new places to drill where the hurdle rate makes sense.
    > At some point they are going to have to start drilling or buying
    > other energy companies. If you look at a coal company as an energy
    > company such as an oil company is an energy company, you could come
    > up with higer valuation. I know this is kind of twisted logic especially
    > when you look at earnings but here is an example. Peabody(BTU) has
    > more reserves in the ground than Exxon does in terms of BTU's. The
    > market cap of Exxon is $450 billion vs. $20 billion for Peabody.
    > Every year Exxon's production is declining with not much hope of
    > ever stopping it. Would XOM be willing to pay $30 billion (50% premium)
    > to double it's reserves in terms of BTU's? What should we value future
    > coal reserves if believe worldwide oil production will start to decline
    > soon?
    >
    > Thanks,
    > Don
    Reply
  •  
    Interesting article and comments. I am long LMC.
    Reply
  •  
    Jun 21 10:56 AM
    Big wrong on coal..Here to stay unless you like reading in dark.
    Reply
  •  
    Jun 21 11:28 AM
    why is a Chinese guy wearing a Texas hat????
    Reply
  •  
    Jun 21 11:58 AM
    Moose...what are you thinking....the hat is his brand! It is cooler than crap too!
    Reply
  •  
    Jun 21 12:22 PM
    The chart of SWC looks liked warmed over death
    Reply
  •  
    Jun 21 01:16 PM
    Nice try Mr Wannabe Short Seller.lol

    The fundamentals are bullish for coal, because China, Australia and South Africa are exporting less now. The US has almost 30% of the world's coal reserve. I think that the US government will see pontential tax and royalty revenues in coal export thus will subsidize coal companies in the future. Of course the crowd wil always buy and sell upon good or bad news and correction will occur many times, but major cashing outs are unlikely since there are no other emerging sectors to put your money right now.

    Reply
  •  
    Jun 21 03:04 PM
    Most commodities can be substituted. If platinum and palladium become expensive as rhodium, I really expect some substitution. For instance, gold can act as a catalyst as well:

    17/05/2007 - Gold glows on back of clean-air movement
    www.telegraph.co.uk/mo...

    January 02, 2008 -- Will Gold Replace Platinum in Catalytic Converters?
    seekingalpha.com/artic...

    1 APRIL 2008 - HITACHI MAXELL DEVELOPS NEW GOLD-PLATINUM CATALYST ENABLING HIGHER PERFORMANCE FUEL CELLS
    www.greencarcongress.c...

    That would definitely destroy some demand for platinum.

    If a particular commodity gets too expensive, it gets substituted. If oil is too expensive, we use coal or natural gas. If platinum is too expensive we use palladium. Or maybe gold (as science progresses). I am invested in broad commodity indices, and have a physical stash Au,Ag,Pt,Pd. I don't put everything in gold, and don't put everything in Pd either.
    Reply
  •  
    fetyka:
    I do not short coal and do not recommend shorting coal. Read my article again.

    Keo:
    I have been hearing all the noise of presumed gold or silver replacing PGM metals in catalyst converters. Nothing new. Nothing ever materialized so far. Do you happen to know that last year's Nobel Chemistry Prize was awarded to the research which lead to PGM metals based autovehicle catalyst converters?

    Decades of research leads to the conclusion that really PGM metals are the best catalysts and can not be replaced. Why do you think rhodium can reach $10000 today?

    There has been attempts of auto makers to switch some platinum usage to palladium. The end result will be the narrowing of the price gap between platinum and palladium while both continue to go up. That is bullish for SWC and PAL. They produce more palladium than platinum.
    Reply
  •  
    Jun 21 04:02 PM
    Author claims 320,000 tons of gold accumulated globally, I wonder if this includes resources still encased in ore, the prevailing estimate of historical gold production thus far is more like 150,000 to 170,000 tons, half the amount he states.
    Reply
  •  
    Garmin1:
    You are probably right. I remember seeing a number 320,000 tons of accumulated gold production. But the real number is probably half of that. See this reference:
    www.resourceinvestor.c...

    But it does not hurt my basic argument that the above ground stockpile of all gold the world still holds today, is far more than annual gold production. Such huge stockpile is a giant buffer which defeats any effect of production shortage or things like that nature. That makes gold the worst of the commodity play. No industrial shortage means no fundamentals reasons for the price (price in REAL term, not inflated price) to go up. People really should be looking for things in real shortage so that price can go up in REAL term, not just reflecting the effect of inflation.
    Reply
  •  
    Jun 21 11:19 PM
    Of course this long winded 5th grader has it mostly wrong...but give him credit, he plows ahead with old information and useless projections. Let's start with China....rate increases will very likely dampen demand to some degree. The real concern is the ability of trading partners to continue to buy the product they churn out..China hangs by a thread...inland China living at a fraction of the standard of Coastal China and unable to even begin to form a self sustaining economy built on internal demand..
    As for gold..is there anything Anthony understands about this metal?? It's an insurance policy for fiat money..it is not..and NEVER has been a commodity play. Silver is a commodity play. Silver is the light colored stuff that costs about 17.30 US..Mark.
    Palladium is a decent play..but because of the round trip markup it is not a very sensible metal to hold...PAL is far superior to SWC..but who'd expect Mark to know this..
    If I sound teasty it's probably because this know nothing lightweight keeps polluting the site with his garbage....Haven't you got some homework to do cowboy hat boy???
    Reply
  •  
    Jun 22 09:15 AM
    Georealist: Insults degrade the way I process your information. They are not necessary!
    Reply
  •  
    Jun 22 01:05 PM
    I wouldn't expect Pd price to gain much more traction until after 2010 when there is an expected supply deficit. Right now there is still a generous surplus. The best performing metal remains platinum and will continue to outperform every other metal. Remember, Pd is more commonly used in diesel catalytic converters which continued to erode due to refining costs. Platinum has held on to the vast majority of its gains from the past 6 months while palladium gave almost all of its gains back. This should tell investors that more supply is still available to the market. I fully agree with te viewpoint on gold here. Gold prices will continue to rise but there is plenty of above ground gold out there and I expect the PGM complex to outperform by a very wide margin.
    Reply
  •  
    Jun 22 04:11 PM
    SWC chart looks bad because or problem they have had with closed mine.
    Are they coming out of that now? Maybe time to re-check it for me.
    I had it in past and got out just in time.
    Uranium, too, and silver.
    Reply
  •  
    Jun 22 09:09 PM
    MA, you would be more believable if a few more seconds were spent on looking up facts: "It has been estimated that, worldwide, the total amount of gold ever mined is 152,000 metric tons". It would all fit in a small high school gym.
    Reply
  •  
    Jun 23 10:19 AM
    To support my previous comment on uranium, I guess my comment was a bit too narrow by only mentionning the US.
    "Uranium Soon Fetches $90 as India Leads New Reactors Driving Global Demand"

    www.bloomberg.com/apps...
    Reply
  •  
    A nice article by Scott Wright of ZEAL LLC:

    PGM Bull Markets
    Scott Wright February 29, 2008
    www.zealllc.com/2008/p...
    Reply
  •  
    Another article just showed up. This one on SafeHaven.com, a must frequent web site:

    June 23, 2008

    Honest Money Gold and Silver Report: Platinum and Palladium Ready to Rumble
    by Douglas V. Gnazzo

    www.safehaven.com/show...
    Reply
  •  
    Jul 08 03:50 AM
    swc is 9.11 right now as i type- how appropriate a sum. why has it tanked so badly????
    Reply
  •  
    Jul 09 11:49 AM
    Hi Mark,
    wouldn't the development of new car catalyst technologies at Mazda and Nissan, which will greatly reduce the needed amount of PGM, decrease the demand? Or do you see no issue here in the short to intermediate term?
    Thanks,
    Heiko
    Reply
  •  
    Jul 09 11:50 AM
    ...I mean the demand for Platinum and Palladium.
    Reply
More by Mark Anthony